Niagara residents are putting a Canadian spin on a dangerous drinking game. “Nek Nominations” are a trend among young people who dare one another to chug excessive amounts of alcohol and then upload videos of their antics to YouTube. But in Thorold, residents are focusing more on the dare, and less on the drinking for something called the 24 hour challenge.
Candi Sider is a challenger: “I think there’s like 10,000 members already and it just started Thursday night.”
It’s taken off across Canada with thousands of videos uploaded each day since it started last week.
There are a few rules. Some challenge takers chug a beer at the end of their stunt. But the friends behing the trend say it’s not about the drinking, it’s about making the most of a cold Canadian winter.
Candi said: “I’ve spent more time outside last week than I have so far all winter.”
The trend has snowballed and they’re taking advantage of its growing popularity to help out a friend in need. Matt Risi is facing big bills to treat his Lyme Disease
Rob Stronghill is a challenger: “Around 80,000 dollars is needed for treatment and we don’t want Matt and his family to have to go alone with that burden.”
The 24-hour challenge crew is hosting a dodgeball tournament to fundraise for his treatment
Candi said: “With something that started out as a silly game to be something really good and really big and have fun with it.”